The Intellectual Property Marketplace is becoming crowded and complex. More and more players are entering the marketplace - bringing with them capital, expertise, new services and business models for making money from IP
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As you can see from the title, we plan on providing at least 101 deal making tips for yourIPrelated ventures. Our very first tip is:
It is better to negotiate the right deal badly - then the wrong deal well!
For example, if you decide to sell your patent, it is better for you to negotiate "badly" with a deep pocketed firm that has a track record for paying big money to inventors - then to hammer out a great agreement with a finder who may not even sell yourpatentin the end.
Another example, suppose you want to license your patent. Is it better to negotiate "badly" and agree to a lower royalty rate with someone who will champion your invention inside the company or to get the rate you want and then find out that the person you dealth with does not have enough clout in the company to push your invention?
Note: this is an email example that your friend will recieve!
Dear "Your Friend's Name",
"Your Name" thought you might be interested in reading post from our Blog: http://www.theluzzattoblog.com/postlink Just follow the link above for automatically redirection to this post. Feel free visit The Luzzatto Blog to view the full selection of content available on our site.
IP Playing Field - Your Roadmap Through The IP Market Place
Your Roadmap takes you to the following destinations: Great Idea, Protect IP, Make Money, Find Experts, Get Investors... To start at the beginning of the roadmap, click here »
Our Blog has several unique features. The first is "Meet the Mavens" -- a series of in depth interviews with the major players and "Experts' Corner" a series of Q&A with leading specialists read more »
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